La Boulangerie de François is a French boutique bakery. I was tasked with modernizing the brand during the height of COVID-19 when food delivery was growing in demand. I created a website using WordPress, where customers could access delivery options. In addition, a logo was created. A sans-serif font was chosen for a minimal, modern look. Adding white highlights and gold accents to the design added an exquisite touch — highlighting the bakery's reverence for high-quality foods. The logo was incorporated onto business cards, drink coasters, gift cards and company website.
DELIVERABLES:
Logo design, business cards, gift cards, WordPress website
TOOLS:
Illustrator, Photoshop, WordPress
LOGO DESIGN | Emblem and Wordmark Logo
Emblem logo uses LaB initials, an abbreviation of the business name (La Boulangerie de François). Emblem logo is useful for designs utilizing vertical space whereas the wordmark logo utilizes horizontal space. Along with the regular logo, I created white versions that could be used for deliverables with dark backgrounds.
DELIVERABLES | Gift Card + Sleeve, Business Card, Company Website
